RAGT brand platform 2026

The reference space where
the world of RAGT.

The official reference for the Groupe RAGT visual identity, at the service of our employees and partners

I want to…

All your communications,
one single reference.

01

RAGT World

Purpose, strategic pillars and values of Groupe RAGT.
02

Brand Guidelines

Logo, colours, typography, graphic elements and photography.
03

Best practices

Accessibility, eco-design, information sharing… to use and pass on every day.
04

Design System

Under construction. The reference component library for our websites and web platforms.

Brand guidelines

The essentials

Download area

Colour

Primary
Click to copy the colour code
Copy as
GR01 #273540
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Copy as
Rouge #ce2d2d
Secondary
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Copy as
RAGT Semences SEM01 #deaa3f
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Copy as
RAGT Plateau Central PC01 #6ba56f
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Copy as
RAGT Énergie EN01 #c0684c
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Copy as
RAGT SA SA01 #0e4d64
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Copy as
RAGT SA SA02 #7ca0c4
See all colours

Typography

Print When to use it? Printed documents & office materials (Word, PowerPoint, PDF, brochures)
Aa
Aptos / Arial Office documents, presentations
Digital When to use it? Digital materials (websites & web apps, email signatures, screens, online presentations)
Aa
Oswald Headings & large titles (H1, H2) Download from Google Fonts
Aa
Google Sans Flex Body text, web interfaces, digital materials

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 & @ # ! ?

Download from Google Fonts
See the typography rules

Best practices

5 tips for applying
the guidelines day to day

01

Keep the essentials at hand

Put the key brand assets in your bookmarks or on your desktop (download the guideline essentials here): logo, colours, typefaces, templates. Quick access means time saved straight away.

02

Always start from a template

Official templates guarantee a consistent layout and prevent mistakes.
One simple habit: open the RAGT template for your business unit before starting a document.

03

Check the logo first

Make sure you are using the official RAGT logo. It is the most visible and most representative element of the company.

04

Use your business unit’s complementary colours

In your materials, you may use the secondary colours defined for your business unit. They showcase your activity while staying within the brand framework.

05

Bring people into your communications

At RAGT, people are at the heart of the company project. In corporate communication, if you use an image, choose a visual where a person is present or implied: a hand or a farmer seen from behind, for example.

Explore the brand guidelines

Challenge

Test your
knowledge

Business unit colours, use of materials, accessibility… Will you ace this quiz on the rules of the brand guidelines?

  • 10 visuals · ~3 min
  • Good / Accessible / Business unit
  • Instant feedback on every question
Challenge

Brand Guidelines
RAGT

The rules are simple! For each visual, pick the right answer to test your knowledge.

10visuals
~3minutes
3themes